Most sales people lack a certain amount of confidence in their sales skills. The top ones have overcome this mainly by the fact that each successful close creates more confidence. There is no doubt that there are sales people with “the gift of the gab” as we call it in here in Ireland.
These silver tongued salesmen seem to have been born with this skill but it can also be learned. Many studies have been done to try and find the reason why some of them can “sell snow to the eskimos” and it has been discovered that they use “magic words and phrases” that seem to put people into a buying trance.
Apart from getting these master sellers to train the rest of their team, there is another way to improve the selling skills of those who are less gifted. This is by using sales scripts. Some companies keep their sales scripts under lock and key, but if you know the right answers to your prospects’ questions and objections you are much more likely to close the sale. You can prepare scripts yourself and practice them so that you won’t be lost for words when you are with a prospect.
If you would like some guidance on this and many other marketing skills, as well as free training on how to brand yourself and promote your business, all you need to do is enrol for free here right now!