Most sales people lack a certain amount of confidence in their sales skills. The top ones have overcome this mainly by the fact that each successful close creates more confidence. There is no doubt that there are sales people with “the gift of the gab” as we call it in here in Ireland.
These silver tongued salesmen seem to have been born with this skill but it can also be learned. Many studies have been done to try and find the reason why some of them can “sell snow to the eskimos” and it has been discovered that they use “magic words and phrases” that seem to put people into a buying trance.
Apart from getting these master sellers to train the rest of their team, there is another way to improve the selling skills of those who are less gifted. This is by using sales scripts. Some companies keep their sales scripts under lock and key, but if you know the right answers to your prospects’ questions and objections you are much more likely to close the sale. You can prepare scripts yourself and practice them so that you won’t be lost for words when you are with a prospect.
If you would like some guidance on this and many other marketing skills, as well as free training on how to brand yourself and promote your business, all you need to do is find out more here right now!
Do You Struggle with Books?
“It’s a wonder you don’t have a book about going to the toilet” – that’s what a friend told me once.
It was because of my habit of buying a book about whatever interests me at the time.
Apparently the top CEOs read a book a week whereas some people don’t even read a book a year.
One of my mentors said “The Amount of Stuff in Your Head Really Does Matter” and what better way to get “stuff” into your head than by reading?
I have an large library which is full of books on personal development and various other subjects that have interested me over the years. They have served me well.
Most of them are full of highlights and underlining. the pages of some are dog- eared and others have only been read once .I believe that there is at least one nugget in every single book.These books that I treasure and hope to pass on to my grandsons almost tell my life story.
In fact I wrote one myself which describes my forty year search to find my mother. She too had a wonderful collection of books (mainly about art -she was an artist) which I inherited and she was still reading them when she was 102 years old!
Whenever I want to know about something I always buy the best book I can find on the subject.
Do You Struggle with Books?
There was one very special subject that I never bothered to read about and that was marketing until quite recently. I told myself a long time ago that I was not good at selling and thought that being able to sell is a gift that you either have or have not.
That limiting belief might have remained in my head for a lifetime if I hadn’t gone to an internet marketing event in London. that was where I had my big aha moment.
After listening to many training videos and top earners I have realized that this is a skill that anyone can learn – even if they are not “a born sales person”.
Now I believe that marketing should be a compulsory subject in school because it is the one thing that can transform your life.
Now I am making up for lost time by reading everything I can get my hands on about marketing which is a much more complicated subject than I imagined. Advertising, copy-writing, sales techniques, closing, online marketing through blogging and videos and social media. It is mind boggling but it is stuff that matters.
DoYou Struggle with Books?
Reading books is very important, but for marketers it is even more important to implement what you have read and teach it to others.
The implementation has been my Achilles heel up until recently.
Unlimited Selling Power by Donald Moine and Kenneth Lloyd
This book is written by 2 leading sales psychologists. I would recommend it to anyone who is has a business or is involved in marketing. It is jam packed full of information and practical advice on how to master hypnotic selling skills. One of their tips is to practice and overlearn. This is definitely a book to be read over and over and over again.
Click Here to Learn More About Unlimited Selling Power by Donald Moine and Kenneth Lloyd
The Psychology of Persuasion by Kevin Hogan
This book will help you to dramatically increase your sales if you implement the strategies. If you would like to be able to help others to make decisions quickly, you will learn to push the right buttons in anyone’s mind. These are the promises on the inside cover of this book.
This is another book which I would recommend
Click Here to Learn More About The Psychology of Persuasion by Kevin Hogan
I’d love to hear your comments on both or either of these books. You can contact me on Twitter @hilarybassak
Hypnotic Language was the main topic of Dave Woods audio that I listened to today. Iit suddenly struck me that we all have useful information that we could share with others and promote ourselves and our own businesses. It’s just that we don’t seem to be able to “get it out” on to paper, on to the web or even into our conversations. We need to search inside ourselves, find this valuable information and share it with each other. This sudden revelation came to me when he was talking about pink elephants and hypnotic language. I remembered reading a boom with the title purple spotted oranges. The theme was the same if you try not to think about a purple spotted orange, it is the first thing that comes to your mind. So rather than trying not to think negative thoughts we have to go straight to the positive ones.
Hypnotic Language and hypnotic thoughts. How incredible that some of the thoughts that are swirling around in my head are similar to the ones that Dave Woods has swooshing around in his. Not that we can all be geniuses like him or can we? There’s nothing to stop us implementing the knowledge that we have gained over the years through our experiences, the books we have read, the seminars we have attended. Nothing that is but ourselves and our mindsets and the influence of some of the negative people we have encountered along the way. We may be still sharing our lives with some of them, we can’t push them all aside but we can be aware of their negative mindsets and the damage it is doing to them and to us. Don’t necessarily cast them aside, just educate them gently and consistently and you never know what effect that might have on them until you try.
Is there something that is stopping us from becoming as rich as David Woods or as powerful as Baraka Obama. Of course there is, it’s us. it’s our mindsets, it’s our lack of belief in ourselves and our capabilities. These comfort zones that we live in are making our lives very uncomfortable. As soon as we realise this we can wake up to the possibility of change, of abundance, of all the things we yearn for.
David says that if you can focus your mind on getting 2 subscribers a day consistently you will never have to worry about money again. Can you do that? More importantly can you believe that? If you can nothing or no-one can stop you. He makes it sound so simple. He says that when he found himself believing it, it happened for him. It can happen for you too. Why not? When you consider the millions nay billions of people who are online every single minute of the day, doesn’t it seem ridiculous that we should find it so difficult to find two of these people just once a day to sign up for our offer. Especially when the offer is as simple and inexpensive and AWESOME as Empower Network.
Yes- as usual- David is right – all of us can do it if we are willing to believe, to take action, to lose the shame of selling and to GET ALL IN TODAY. Most of the people who are reading this post know more about selling online than many of those who possess the millions of eyeballs that we are trying to grab So what are we waiting for -let’s go for it and change our futures forever.
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